

Hansen Longfellow, Print & Mail Workflow Expert
Hansen360 Inc.
hansen360.com
The Missing Layer in Print Ops—Why Solimar Chemistry Matters More Than Ever - Part 1
Growing print and mail operations face exciting opportunities that require sophisticated orchestration. Production workflows are rarely linear. Files arrive from multiple sources, in multiple formats, with multiple downstream expectations. Jobs must be optimized, routed, logged, and reported on—all while meeting SLAs, maintaining compliance, and minimizing touchpoints.
Yet in many facilities, that orchestration layer simply doesn’t exist. Solimar’s Chemistry Platform fills a critical role most operations overlook: acting as an intelligent middleware between your composition engine, MIS, postal prep, output devices, and compliance reporting. It’s not just software—it’s a system stabilizer, data normalizer, and visibility engine.
What is the Solimar Chemistry Platform?
Chemistry is the modular framework that unites all of Solimar’s tools—Rubika, ReadyPDF, SOLfusion, SPDE, SOLitrack, and others—into a cohesive automation ecosystem.
Think of it as the connective tissue that links the job data you receive with the operational actions you need to take:
- Normalize file structures regardless of composition source (AFP, PDF, PostScript)
- Apply rule-based logic to batch, re-order, or group documents for optimal postage or production
- Track every step of a job lifecycle from ingestion through output
- Prepare for both digital and physical delivery in the same pipeline
- Enable audit-ready proof of processing with SLA visibility and alerts
The Chemistry Platform does not replace your MIS, nor does it duplicate your composition. It amplifies what you already use—by making it smarter, faster to adapt, and easier to govern.
Why Growing Operations Need Scalable Solutions
When a shop grows, custom scripts and folder-watching batch files often fail to keep up. Even with highly capable IT teams, manually coded workflows introduce:
- Fragile dependencies on individual developers
- Difficulty scaling across new clients or formats
- Minimal visibility when errors occur
- Audit risk due to a lack of logging or data trails
By contrast, Chemistry enables modular workflow logic using visual tools like SOLfusion and robust data processing modules like Rubika or SPDE. Instead of stitching together one-off scripts, you get repeatable, auditable workflows that scale with your operation—not against it.
The Middleware Advantage
Let’s break down where Solimar Chemistry fits into your broader print ecosystem:
Function
Existing Tool
Chemistry Role
Composition (GMC, OpenText)
Data-in, PDF
Receives, normalizes, obfuscates, optimizes (ReadyPDF)
Postal Software (BCC, Satori)
Addressing
Pre- and post-processing, batching (Rubika)
Print Servers (SPDE, Fiery)
Spooling
Converts, adds JDF job ticket, routes, print manager (SPDE)
MIS (Midnight, EFI, Avanti)
Order-level
Bridges order/job metadata into tracking (SOLitrack)
What’s often missing is an intelligent, data-aware bridge between these systems. Chemistry becomes that bridge.
Results You Can Rely On
Clients adopting the Chemistry Platform typically realize:
- 25–50% reduction in manual QA due to metadata-driven logic and validation steps
- Faster client onboarding, since workflows become rules-based instead of scripted
- Improved SLA compliance, using SOLitrack for proactive alerts and job status visibility
- Audit-ready job trails with file-level tracking and automated log generation
- Immediate gains in production efficiency, especially when integrating postal logic upstream with Rubika or batch optimization
Where to Start
You don’t need to rip and replace your current stack to benefit from Solimar Chemistry. The modular nature of the platform means you can start with one high-value use case:
- Are you reordering pages manually for finishing equipment?
- Do your PDFs fail at RIP time on a routine basis?
- Are operators troubleshooting missing barcodes or control files on the floor?
- Is job status still relayed by phone or hallway updates?
Each of those pain points is a candidate for the targeted deployment of a Chemistry module—with a measurable ROI within 30 days.
The most efficient print operations don’t rely on bigger servers, more staff, or deeper discounts. They rely on smarter orchestration. Solimar Chemistry is the strategic layer that gives you control without code, insight without delay, and compliance without complication.
At Hansen360, we help teams configure Solimar to fit within existing environments—whether that’s direct mail, transactional print, fulfillment, or hybrid communications.
Let’s assess one of your workflows together. You’ll quickly see what Chemistry can do.

Ready to discuss your needs and questions?
Let’s have a SOLichat!
Ping us at SOLichat@solimarsystems.com
For more information, call the Solimar Sales Team at +1.619.849.2800.